101 Ultimate Steps

We go above and beyond to make sure every detail of every transaction is handled in a professional manner. Below are the steps we take to ensure that your home is sold fast and for top dollar.

101 Ultimate Home Sale Steps for Success

  1. Initial phone consultation to learn about the homeowner and their objectives
  2. Schedule a day and time to meet
  3. Pull comparable sales
  4. Compile data applicable to sale of property
  5. Analyze the market trends in the neighborhood
  6. Prepare Comparative Market Analysis Report and Presentation
  7. Strategize on the best way to sell the home fast and for top dollar
  8. Order O & E report from title company (List of all outstanding encumbrances and liens)
  9. Write 14 contractual documents with property specific details
  10. Bring sign, lockbox and brochure box
  11. Meet with homeowners
  12. Tour the home, gather detailed information and learn about improvements made and special features
  13. Consult with homeowner on their goals and objectives
  14. Analyze the home in comparison with others that have recently sold in the neighborhood
  15. Prepare sellers estimate net sheet
  16. Arrive at list price with homeowner
  17. Sign listing documentation and disclosures
  18. Offer suggestions on staging and preparing the home to sell
  19. Provide referral resources for seller regarding any needed services, such as painters, roofers, HVAC technicians, plumbers, stagers, etc.
  20. Put up sign
  21. Put key in lockbox
  22. Arrange with homeowner showing instructions and steps for access to the home
  23. If property is vacant, arrange for winterization of property to protect the seller against property damage due to frozen pipes
  24. Turn paperwork into the main office
  25. Order payoff from any and all lien holders
  26. Arrange photographer and virtual tour filming appointment
  27. Prepare the listing details on the MLS
  28. Collect photos from photographer
  29. Design marketing flyers and brochures
  30. Activate listing on the largest multiple listing (MLS) service in Colorado
  31. Activate listing with showing service to allow access for buyer agents
  32. Create customized website
  33. Upload listing information on Realtor.com
  34. Upload listing information on Zillow.com
  35. Upload listing information on Homes.com
  36. Upload listing information on REcolorado.com
  37. Upload listing information on all other internet marketing websites
  38. Create Craigslist advertisement
  39. Create special feature cards
  40. Create brochure and send to printer
  41. Laminate brochure
  42. Pick up brochures, laminated brochure and feature cards and deliver to home
  43. Door knock 50 surrounding homes to advertise the home just listed
  44. Send email to Buyer Agents with active buyers in the area
  45. Set up 1-800 call capture number with a list of the home’s features
  46. Take in-coming calls from buyers in response to the marketing
  47. Follow up immediately with all 1-800 sign calls
  48. Schedule as many showings with potential buyers as possible
  49. Answer questions from Buyer Agents
  50. Schedule showings for Buyer Agents
  51. Follow up with Buyer Agents for feedback after showings
  52. Follow up again with Buyer Agents who did not previously provide feedback
  53. Share feedback received with homeowner
  54. Make marketing adjustments as necessary in response to the feedback received
  55. Call homeowner weekly to give updates on marketing and showing activity
  56. Answer questions from Buyer Agent writing an offer
  57. Provide comparable sales to Buyer Agent to encourage them to submit a strong offer
  58. Receive offer from interested buyer
  59. Review offer
  60. Contact buyer’s lender to ensure buyer is qualified to purchase property
  61. Present offer to seller
  62. Advise seller regarding the offer
  63. Negotiate offer terms on behalf of seller
  64. Come to the best terms for seller
  65. Ensure that all proper contracts and addendums are signed and completed to protect sellers interests
  66. Turn all documentation into Real Estate office
  67. Turn in contract to title company and open title policy
  68. Change status to pending on MLS
  69. Change status to pending, taking backups for showings
  70. Arrange for delivery of buyer’s Earnest Money
  71. Create under contract deadline calendar
  72. If applicable, ensure utilities are turned on and property is de-winterized
  73. Schedule buyer’s inspection
  74. Receive buyer’s inspection notice
  75. Present inspection notice to seller
  76. Arrange to obtain bids for work requested by the buyers
  77. Arrange access to the house for any necessary contractors
  78. Negotiate and come to resolution on inspection items
  79. Prepare and sign inspection resolution document
  80. Schedule buyer’s appraisal
  81. Create rapport with appraiser and share with them comparable sales in the area to assist in proper valuation of property
  82. Follow up consistently with buyer’s lender to ensure they are on schedule with the buyer’s loan process
  83. Confirm appraisal is in line with value
  84. Resolve any appraisal issues
  85. Schedule for closing date, time and location
  86. Ensure that the buyer’s loan is complete
  87. Schedule buyer’s final walk through
  88. Arrange for pickup of sign and lockbox
  89. Remain vigilant throughout the under-contract process to ensure that dates and deadlines are met and that all parties remain in compliance with the contract
  90. Review final HUD settlement statement and make any corrections
  91. Advise seller of the final amount to be received at closing
  92. Ensure that wire instructions are set up at title company and seller’s bank
  93. Attend closing with sellers
  94. ** Celebrate with sellers! **
  95. Explain any documents and answer any questions the seller may have at closing
  96. Arrange for transfer of possession
  97. Pick up sign and lock box
  98. Change status in MLS to sold
  99. Remove customized website
  100. Remove listing information from all websites
  101. Turn closing documents into main office

All of these steps are completed with refined skill that comes from the experience of selling over 120 homes.

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